Residential dwellings
16,978
Addressable residential units in the area (OS AddressBase).
W10 rents and yields
Asking rent £3,624/month · Gross yield 5.2% · 12 months, listings to Sep 2026
What is W10?
W10: residential dwellings 16,978.
HMO-shaped dwellings
0.8%
W10 ranks 6th of 8 neighbouring postcode districts for HMO-shaped dwellings.
Share of dwellings OS AddressBase classifies RH01/RH02/RH03: laid out as a house in multiple occupation. A statement about built form, not about a licence.
- Buildings
- 5,453
- Mixed-use buildings
- 6.6%
- HMO-shaped units
- 65%
- EPC A or B
- 14%
- EPC D or worse
- 38%
What does W10 earn?
W10: asking rent £3,624/month (12 months to Sep 2026, 508 lets).
Asking rent
£3,624/month 12 months to Sep 2026
508 lets
Median asking rent per calendar month of residential lettings in the month, from portal listings. Asking, not achieved. 12-month figure: the monthly medians weighted by their sample, 12 months to Sep 2026, 508 lets.
Gross yield, asking basis
5.2% 12 months to Sep 2026
1,322 lets
+3% on the previous 12 months.
Cell asking rent × 12 over the same cell's asking sale price, before costs, voids and finance (cells with fewer than 5 dated listings are not built). 12-month figure: the monthly medians weighted by their sample, 12 months to Sep 2026, 1,322 lets.
Sample is the dated lettings behind the latest month's rent cell.
Homes to rent
275 on 4 Nov 2026
Count of live residential lettings on the day, from portal listings; observed forwards from 5 Sep 2026. The count on 4 Nov 2026; the daily series began on 5 Sep 2026, so no change over a year is stated.
How does W10 vary by home size?
Asking rent in W10 runs from £2,343/month for 1 bedroom to £7,116/month for 4 bedrooms.
| Homes | Asking rent | Window | Change | Listings |
|---|---|---|---|---|
| 1 bedroom | £2,343/month | 12 months to Sep 2026 | +7.9% on the previous 12 months | 532 |
| 2 bedrooms | £2,944/month | 12 months to Sep 2026 | +3.5% on the previous 12 months | 441 |
| 3 bedrooms | £4,550/month | 12 months to Sep 2026 | — | 158 |
| 4 bedrooms | £7,116/month | 12 months to Sep 2026 · 8 of 12 months observed | — | 53 |
| 5+ bedrooms | Not published | — | — | — |
Asking rent per calendar month by bedroom band: the monthly medians of lettings that came to market, weighted by their dated listings, within the last 12 calendar months, from portal listings. A band with fewer than 30 dated listings in the year is not published.
Who owns W10?
Housing associations hold 45% of the 990 units in W10 whose freeholder is classified; 95% of all units are not yet classified.
- Housing associations45% of classified · 450 units
- Corporate landlords34% of classified · 335 units
- Individuals (not traceable in bulk)16% of classified · 163 units
- RMC4.1% of classified · 41 units
- Offshore companies0.1% of classified · 1 units
Freeholder class per addressable unit, from HM Land Registry CCOD/OCOD matched to the title and Companies House. Individuals are counted, never itemised.
Where does W10 rank?
W10 ranks 7th of 8 postcode districts in Kensington and Chelsea for asking rent, at £3,624/month.
Asking rent · postcode districts in Kensington and Chelsea
W10 ranks 7th of 8 postcode districts in Kensington and Chelsea for asking rent, at £3,624/month.
| # | Area | Asking rent | Period | Sample | Tier |
|---|---|---|---|---|---|
| 1 | SW1X | £12,181/month | 12 months to Sep 2026 · from monthly figures | 706 | measured |
| 2 | SW7 | £6,772/month | 12 months to Sep 2026 · from monthly figures | 1,777 | measured |
| 3 | W8 | £6,584/month | 12 months to Sep 2026 · from monthly figures | 1,418 | measured |
| 4 | W11 | £5,095/month | 12 months to Sep 2026 · from monthly figures | 1,023 | measured |
| 5 | SW3 | £4,877/month | 12 months to Sep 2026 · from monthly figures | 1,975 | measured |
| 7 | W10 | £3,624/month | 12 months to Sep 2026 · from monthly figures | 508 | measured |
Full table: asking rent across postcode districts in Kensington and Chelsea
Gross yield, asking basis · postcode districts in Kensington and Chelsea
W10 ranks 1st of 8 postcode districts in Kensington and Chelsea for gross yield, asking basis, at 5.2%.
| # | Area | Gross yield, asking basis | Period | Sample | Tier |
|---|---|---|---|---|---|
| 1 | W10 | 5.2% | 12 months to Sep 2026 · from monthly figures | 1,322 | measured |
| 2 | W8 | 4.5% | 12 months to Sep 2026 · from monthly figures | 3,638 | measured |
| 3 | W11 | 4.2% | 12 months to Sep 2026 · from monthly figures | 2,087 | measured |
| 4 | SW5 | 4.0% | 12 months to Sep 2026 · from monthly figures | 3,438 | measured |
| 5 | SW10 | 3.9% | 12 months to Sep 2026 · from monthly figures | 2,302 | measured |
Full table: gross yield, asking basis across postcode districts in Kensington and Chelsea
Where next from W10?
- Kensington and ChelseaThe wider market this area sits in.
- SW10Neighbouring postcode district · Asking £20,869/m² · Sep 2026
- SW1XNeighbouring postcode district · Asking £34,494/m² · Sep 2026
- SW3Neighbouring postcode district · Asking £20,469/m² · Sep 2026
- SW5Neighbouring postcode district · Asking £9,658/m² · Sep 2026
- SW7Neighbouring postcode district · Asking £21,182/m² · Sep 2026
- W11Neighbouring postcode district · Asking £10,815/m² · Sep 2026
- W8Neighbouring postcode district · Asking £19,790/m² · Sep 2026
- NW10Next door, in another authority · Asking £8,346/m² · Sep 2026
- NW6Next door, in another authority · Asking £8,349/m² · Sep 2026
- W12Next door, in another authority · Asking £8,050/m² · Sep 2026
- W9Next door, in another authority · Asking £9,930/m² · Sep 2026
- W2Next door, in another authority · Asking £18,353/m² · Sep 2026
- W14Next door, in another authority · Asking £9,272/m² · Sep 2026
Questions about W10
- What is the average rent in W10?
- Homes to let in W10 asked a median £3,624/month over the 12 months to Sep 2026, 508 lets. Asking rent, not the rent agreed.
- What is the gross rental yield in W10?
- 5.2% on the asking basis: the asking rent times twelve over the asking sale price in the same listing cell, before costs, voids and finance, over the 12 months to Sep 2026, 1,322 lets. +3% on the previous 12 months.
- What kind of homes are in W10?
- W10 has 16,978 homes, 0.8% laid out as houses in multiple occupation.
Construction costs Context for residential research
Sector and regional evidence. These figures are not a quote for an individual property.
Reading the cost index and the regional factors…
Everything else about W10
- Property values in W10Every addressable home with its floor area, tenure and last recorded sale.
- Land and development sites in W10Registered land with its area, tenure and what stands on it.
- Houses and flats for sale in W10What is on the market right now, with the evidence beside each asking price.
- Flats and houses to rent in W10What is available to rent, with the recorded rent and yield beside each asking price.
- Sold house prices in W10Registered completions from Price Paid, newest first.
- Planning applications in W10What was proposed, who decided it and whether it was approved.
- Estate agents in W10Who actually lists here, ranked by volume over 12 months.
Where these figures come from
| Figure | Dataset | Window | Latest | Sample |
|---|---|---|---|---|
| Residential dwellings | HM Land Registry Price Paid and the address register, 12-month rollup | Latest published | — | — |
| HMO-shaped dwellings | HM Land Registry Price Paid and the address register, 12-month rollup | Latest published | — | — |
| Asking rent | MarketCode market evidence | 12 months to Sep 2026 | Sep 2026 | 508 lets |
| Gross yield, asking basis | MarketCode market evidence | 12 months to Sep 2026 | Sep 2026 | 1,322 lets |
| Homes to rent | Portal listings; observed forwards from 5 Sep 2026 | on 4 Nov 2026 | 4 Nov 2026 | — |